One of the biggest concerns, as a top real estate agent, is getting the marketing strategies right. The goal is to expand the presence in the real estate market in order to gather more leads. Here are some marketing hacks!
Start your Digital Footprint by Making a Website
There are plenty of templates for you to create your attention-grabbing website. Make sure it is easy to navigate. The last thing you want is an angry and confused client. Also try to have an aesthetic throughout your website. People gravitate to visually appealing websites so make sure yours is one of them! Here are the top 10 best website builders.
Always Keep Audience Informed
Create a news page for your business to make sure your clients are staying up to date on all things real estate. A good way to do this is through social media accounts such as- Facebook, Instagram and Twitter. These sites have all the potential buyers, sellers, financiers and investors you could ever need. Make sure to be interactive and use those networking skills to build relationships!
Be Professional With What You Show
Don’t just download fake pictures from the net for your advertising. Make sure to take real pictures of the property you are trying to sell and use them for your posts. Hire a professional photographer for that matter, as what’s pleasing to the eyes will definitely make way into the head!
Yeah online marketing is great, but learn to balance your strategies to gain better response. You can start with using pamphlets, then send direct mails and postcards to the potential buyers to get their attention. This may be time consuming, but it will be worth the time spent. Also look into posting some listings in local newspapers or magazines.
Lastly, make sure to gain the trust of your clients. Put yourself into the shoes of the property seeker. All they want is trust and faith. A good thing to do is get feedback from your prior deals and post them to your site or even post a video of your clients with their property. I cannot stress this enough, don’t forget to view your property from your client’s point of view to have better insight on what to do and what not to do.